Its been 7 years in sales and marketing or a little more than that…. Yeah it itches alright. And its been that long at the market research conference that happens every year.

Year 1 .. Excited roukee in marketing. Enthusiastically reached on time and took notes.

Year 2.. Still fairly excited. Reached on time but networked with other brand managers and had lots of black coffee.

Year 3.. Switched companies. So went back to meet old colleagues and Bitch about life. Drank lots of black coffee.

Year 4.. Went a little before first coffee break and left after lunch.

Year 5 or 6 .. Think I was blissfully away in south america and away from the marketing world.

Year 7… Back to the grind. Met some more old colleagues, drank coffee, blogged abt it and planning to leave after lunch.

Topic of day: changing consumers, changing lives, changing marketing.

Oh god. Why doesn’t our life change?